Scaleflex has selected Akeneo as its first PIM partner and offers a built-in DAM application to accelerate the process of bringing e-commerce brands’ content to market.

NEW YORK, January 16, 2023 /CNW/ — Scaleflex premiered the DAM app on the Akeneo App Retailer at NRF’s Retail Massive Present in New York Metropolis.

Scaleflex, the media acceleration firm that powers lots of of midsize on-line manufacturers, Product Data Administration (PIM) First Digital Asset Administration (DAM) software within the App Retailer. Scaleflex has chosen Akeneo, a acknowledged World main resolution supplier in Product Expertise Administration (PXM) to start its PIM/DAM journey.

This partnership was born from a easy statement: midsize on-line manufacturers usually have hassle with their day by day routines as they’ve so many Advertising and marketing Expertise instruments to grasp. Duplication of instruments began out as an ideal alternative for e-commerce managers, Product house owners, and Content material managers, however shortly became a nightmare to get staff members up and operating. Person adoption is usually the principle explanation for failure when implementing a brand new MarTech resolution.

Akeneo and Scaleflex, each members of the MACH Alliance, shares the identical imaginative and prescient of a contemporary, malleable commerce: to allow seamless implementation and participation of inner customers in a PIM/DAM software program. That is why each corporations tailored their options and collaborated on a ready-to-use integration.

Utilizing this distinctive DAM/PIM mixture, B2B and B2C e-commerce corporations utilizing Akeneo Neighborhood or Enterprise editions will profit trendy and modular applied sciences speed up time-to-market and ship the appropriate product content material to the appropriate place on a fascinating digital expertise platform.

“E-commerce manufacturers should regularly adapt and evolve their visible content material methods to achieve success with rising audiences throughout nations, gadgets, platforms and markets,” he stated. Emil Novakov, co-founder and CEO of Scaleflex. “Our DAM-for-PIM implementation empowers on-line retailers to ship seamless and constant product experiences on any system.”

With him MACH based mostly DAM, Scaleflex empowers e-commerce manufacturers to ship seamless workflows and optimized visuals. a single supply of reality. new DAM for PIM The applying eliminates inefficiencies, permitting manufacturers to make use of their visible property cost-effectively, reliably, and at scale.

“With an ever-evolving omnichannel panorama, it’s crucial that manufacturers and retailers use the facility of combinable commerce to handle and allow product info throughout all channels,” he stated. Tobias Schlotter, Akeneo Channel Vice President. “We’re excited to broaden app retailer With the addition of Scaleflex’s DAM-for-PIM implementation, it would enable clients to seamlessly create partaking and constant product experiences.”

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SOURCE Scaleflex; Akeneo

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